Attractive multi-color
posters in English printed on 170 GSM
paper and based on the concept presented
in the book "Customer Math"
by Avinash Narula.
11 x 17 inches posters are available
in offset printing. All other sizes
are available in digital printing
Can also be made available in sizes
of your choice in digital printing at
additional charge .
Can also be made available in different
Indian and foreign languages at additional
charge.
Size
Quantity
India
US/UK/Canada
Other
countries
Code
11x17
inches
Set
of 12
Rs.
400/-
$33
AOR
CM101
5.5
x 8.25 inches
Set
of 12
Rs.
150/-
$27
AOR
CM102
Triple
Poster set
Set
of 21
Rs.
600/-
$40
AOR
CM107
Prices include shipping charges
Triple
poster set includes "Customer Math"
poster, "Customer Finance"
posters and "Pursue Customer Happiness"
posters
AOR
-Available on Request
Poster
: 91%=82%
Text
: If a
customer has a major
complaint, 91% of
such Customers will
not buy from the
company again. If
the complaint is
resolved quickly,
82% of them will
return. It pays
to resolve complaints
quickly.
Poster
: 10%=47%
Text
: To
achieve a 10%
increase in sales
over last year's,
a company has
to actually increase
sales by 47%.This
is because on
an average, a
company loses
25% of its Customers
annually. It's
wise to make efforts
to retain Customers.
Poster
: 5%=50%
Text:
On average companies
can increase profit
by 50% by reducing
Customer defection
rate by just 5%.
Its pays to keep
Customers satisfied.
Poster
: 1=23
Text:
One complaining
Customer represents
23 silent ones who
quietly give business
to your competitors.
Every single complaint
should be treated
as an opportunity
to improve the quality
of your products
and services.
Poster
: 1=5
Text
: The cost
of getting a new
Customer is five
times the cost of
retaining an old
one. So don't lose
even single customer.
Poster
: 91%=18%
Text
: Quick
complaint resolution
drops Customer defection
rate from 91% to
18%. It is essential
that all complaints
are dealt with efficiently.
Poster
: 1=12
Text
: Research
shows one dissatisfied
Customer will talk
negatively about
you to 12 potential
ones, leading to
loss in sales. It
pays to keep Customers
satisfied.
Poster
: 1=infinity
Text:
The value of one
Customer is infinite.
This includes sales
to him in his lifetime
as well as to Customers
he generates for
you through word
of mouth. So remember,
your most precious
asset is your customer.
Poster
: 1=3
Text
: Research
shows that a satisfied
customer recommends
you to an average
of three prospective
customers. So, keep
your customers satisfied.
Poster
: 1=10,000
Text
: Every
dissatisfied customer
will turn away atleast
12 perspective customers.
With Internet, this
number could go
up as high as 10,000.
Poster
: Warning: customers
are perishable
Text
: Ignore
your customers
and they will
perish. On an
average, companies
lose 25% of their
customers annually.
So, nurture your
customers for
a blooming business.
Poster
: Iceberg
Text
:Hidden
Cost of Customer
Dissatisfaction 1.
Dissatisfied customers
on an average tell
12 others not to
do business with
you resulting in
loss of sales. 2.
It costs 5 times
more to get a new
customer than to
keep an old one. 3.
Majority of dissatisfied
customers do not
even bother to complain.
They just give their
business to your
competitors resulting
in loss of sales
and profits. 4.
To achieve a 10%
increase in sales
over last year,
a company has to
increase sales by
47%. This is because
on an average a
company loses 25%
of its customers
annually.
The
above costs are
hidden as they are
neither tracked
by anyone nor are
they reflected in
any financial statements
of a company.